Released: July 16, 2008
Congress questions Google, Yahoo ad alliance
Source: Kim Hart, Washington Post ( Free Registration )
Google’s proposed search advertising partnership with Yahoo, already the subject of much scrutiny, faced additional examination on Capitol Hill yesterday during separate House and Senate hearings on Internet competition.
Lawmakers questioned executives from Google, Yahoo and Microsoft—the biggest players in online marketing—about how deals between the companies would impact consumers and advertisers. The hearings were prompted by an announcement last month that Google would provide some search advertising for Yahoo.
Read Full Article: Congress questions Google, Yahoo ad alliance
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