Start-up lets users track who tracks them

 

Source: Somini Sengupta, NY Times ( Free Registration )

Is your Web browsing history your business – or everyone else’s?

A start-up based in Palo Alto, Calif., Disconnect, which helps you track who is tracking you online, this week released its latest tool to help safeguard your browsing history. Its new browser extension works on Chrome and Firefox browsers and is meant to block an invisible network of around 2,000 separate tracking companies.

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Tags/Keywords

privacy, online privacy, tracking, behavioral advertising, behavioral targeting

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