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Released: February 28, 2013
Bringing order to loyalty cards, e-tickets and more
Source: J.D. Biersdorfer, N.Y.Times (Free Registration)
Apple's Passbook app, which arrived last September, was supposed to make life easier by storing digital versions of customer loyalty cards, airline boarding passes and electronic movie tickets in one place on the iPhone or iPod Touch.
This is the way it was supposed to work: Need that bar code thing Fandango sent when you bought the advance ticket for the latest “Die Hard” movie? No need to fumble around in your e-mail in-box or try to find the Fandango app among the 107 icons scattered across your phone. Simply tap open the Passbook app from the first Home screen, locate the Fandango electronic ticket inside and hold your phone up to be scanned by the attendant.
Here’s what happens to most people: “What bar code? Where on the phone? Huh?”
Read Full Article: Bringing order to loyalty cards, e-tickets and more
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