Regulators probe mortgage ads that may mislead

Source: Jim Puzzanghera, L.A.Times (Free Registration)

Federal regulators have opened investigations into 19 financial companies for possible violations of new mortgage advertising rules designed to keep firms from misleading consumers about reverse mortgages and other products. In addition, the regulators have sent letters to 32 other firms warning them about advertisements that falsely imply a connection to a government program or provide other potentially misleading information.

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