Getting a flood of privacy policy updates? Read them.

Source: Brian X. Chen, New York Times (Paid Registration)

You have probably noticed a flood of emails and alerts from companies in the past few weeks informing you about changes to their privacy policies. Don’t ignore them.

The privacy messages are appearing now because a law called the General Data Protection Regulation will go into effect across the European Union on Friday. The law has been heralded as the world’s strongest protector of digital privacy rights. And while it was designed for Europeans, the borderless nature of the online world has virtually every commercial entity that touches the web making changes to its sites and apps to comply.

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