Source: David McCabe, N.Y.Times ( Paid Registration )

The Federal Trade Commission has sued Amazon, accusing it of illegally inducing consumers to sign up for its Prime service and then hindering them from canceling the subscription, in the most aggressive action against the company to date by the agency’s chair, Lina Khan.

The lawsuit argued that Amazon had “duped millions of consumers” into enrolling in Prime by using “manipulative, coercive or deceptive” design tactics on its website known as “dark patterns.” And when consumers wanted to cancel, Amazon “knowingly complicated” the process with byzantine procedures.

Read Full Article: F.T.C. sues Amazon for tricking users into subscribing to Prime