Released: July 15, 2013

Why you should start tweeting at your bank

Source: Kimberly Palmer - US News

Not so long ago, Twitter was a wasteland for banking customer communication. People would Tweet at their bank and get little useful information in return. Banks would simply direct customers to pick up the phone or send an email instead, which led Javelin Strategy & Research to call Twitter a “fruitless extra step, not a time-saver” in a January 2012 report.

 

Read Full Article: Why you should start tweeting at your bank