Updated: January 2013
Jamie Woo
Community Outreach Manager
Jamie Woo, who joined Consumer Action’s outreach and training department in 2006, works to help monolingual and limited-English speaking Chinese immigrants learn their rights as consumers.
Woo also networks with Asian-American/Pacific Islander (AA/PI) community-based organizations and community leaders to increase the effectiveness of Consumer Action’s outreach to underserved minority groups. Her efforts help break down barriers— difficulty of communication, lack of access to information and distrust of government officials—that prevent AA/PI Americans from fully understanding and asserting their consumer rights.
Woo, who leads frequent educational workshops in the Chinese-American community on fraud prevention, financial services, privacy and telecommunications. Fluent in the Cantonese, Mandarin and Taiwanese dialects, Woo frequently participates in community events such as health fairs, conferences and senior center presentations.
As a Consumer Action staff member responsible for Chinese-language media outreach, Woo prepares news releases and consumer alerts, responds to media inquiries, and conducts interviews for radio and print media.
Woo, who is based in Consumer Action’s San Francisco office, is a Chinese translator for Consumer Action’s publications and web site content and screens the language in our Chinese publications to ensure that it is culturally appropriate.
Woo, who came to the U.S. in 1983 from her native Taiwan, was employed by the YWCA in Taiwan. She continued to work for the Y for many years in San Francisco Chinatown before moving to the Chinese Newcomers Service Center.
In her six years at the Chinese Newcomers Service Center, Woo was responsible for public relations, including press releases, press conferences and media outreach, as well as communications, including the organization’s newsletter.
At the Chinese Newcomers Service Center, Woo also served as job readiness coordinator. In this position, she helped newly arrived immigrants prepare to work in the U.S. with job development counseling and employment and life skills workshops.